As Editor of the Scott Williams Unmissables, I relaunched the brand’s printed regional travel guides for 2018. The project involved creating 25 guides in 4 months, involving designing, editing and writing. The guides are currently in production.
For this product relaunch, I devised a new standardised information architecture to unify the guide books, as well as new content design to epitomise the Scott Williams brand identity. I then edited and prepared each individual guide for printing: content updating, fact checking, preparing infographics, formatting and sub-editing.
The travel guides spanned mainland regions and islands in Greece, Italy, France, Morocco, Croatia and Turkey.
Scott Williams is a luxury travel and holiday villa booking company specialising in high quality concierge style service. Awarded Conde Nast Traveller’s Top 10 Villa Rental Companies 2017.
If you would like to talk about a freelance project or creative ideas, that would be just lovely.